Social Media for Your Shop With AI: Posts, Captions and a Calendar (Bonus Lesson for Moms)

Bonus lesson · About 12 minutes · Pairs with Module 6

You made something worth selling. Now people need to see it. AI can help you post regularly without it taking over your evenings, as long as it still sounds like you.

Start with your voice

The biggest mistake is posting words that sound like a robot. Teach the AI how you talk first.

Here are 3 things I've written that sound like me: [paste a post, a text to a friend, an email]. Describe my writing style in 5 short bullet points. I'll paste those bullets into future requests so posts sound like me.

Find out what’s working right now

What are moms posting and talking about this month around [your topic, e.g. homeschool printables, chore charts]? What kinds of posts are getting the most engagement on X and elsewhere? Give me 5 post ideas based on what you find, with links to examples.

Plan a month in one sitting

I sell [product] to [buyer]. My voice: [paste your 5 bullets]. Make a 4-week posting plan with 3 posts a week on [platform]. Mix: helpful tips, behind the scenes, a customer story, and only 1 in 4 posts asking for a sale. Show it as a table with the idea and a one-line hook for each.

Write captions for these 3 posts from my plan: [paste them]. Use my voice: [bullets]. Each one under [100] words, with a question at the end to get comments, and 5 relevant hashtags. Give me 2 versions of each so I can pick.

A cozy flat-lay photo of a [printable planner / chore chart] on a kitchen table with a coffee mug and colored pencils, soft morning light, warm colors, room at the top for text.

Keep it honest

• Show the real product. AI pictures are fine for backgrounds and ideas, but buyers should see what they actually get. Don’t use an AI image that makes your product look different from what arrives.
• No fake reviews. Never write reviews or testimonials pretending to be customers. Share real ones, with permission.
• Say when it’s an ad. If you’re paid or given free products to post about something, say so clearly in the post.
• Read every word before you post. AI can get facts wrong or say something you’d never say.

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